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Jun 28

Simple. Customizable. Connected.

Several months ago, we decided it was time to modernize who we are and how we want to position our company.

Internally, that process can be a bit daunting. Our marketing team gathered various leadership members from across all departments of our organization for brainstorming sessions. In addition, each department manager had working sessions with their individual teams for feedback. There were A LOT of words tossed around as we considered all aspects of our products and services and considered each team member’s perspective. To help focus, we asked ourselves two very important questions.

  1. What do our customers care about?
  2. What problems are we trying to solve for our customers?

As we focused on those two questions, we were able to narrow it down and certain themes began to emerge across all the department suggestions.

We want to simplify processes for our customers. We want the software to be simple to use and have simple workflows. We want the sales processes to be simple and clear. We want onboarding new products and solutions with our team to be simple and efficient.

We want to be customizable. We want our customers to be able to customize the software to meet their specific needs. We want them to be able to add on solutions that solve pain points for their practice, so they end up with a customized solution of their own. We want to offer a variety of learning methods so that each customer can have a customized training experience that meets their needs.

We want to be connected. We want to be connected to our customers, and we want our customers to be connected to their patients throughout the patient journey. We want to offer solutions that allow the practice to stay connected with their patients, and we want to enhance our internal processes to stay better connected with our customers to ensure that you see the full value of the software that you have purchased.

We are currently working on bringing this tagline to life within our organization. We are aligning the initiatives of each department with our vision of Simple. Customizable. Connected.

Here are just a few of the items that we have accomplished so far:

  • Sales: The new Single View Encounter has allowed us to show prospective new customers how simple using MicroMD EMR can be – and how easy it is to customize how providers view data – as well as how providers can customize how they document a visit. Simplified sales paperwork and new software bundles enable practices to choose their solutions, to add efficiency and connect with their patients.
  • Implementation and Training: We are working on creating a Customer Success Team. The goal of this team is to simplify onboarding processes and stay connected with our customers well after the onboarding and training is completed to help you achieve your desired outcomes and find continued value in our products. We are currently breaking down all of our onboarding processes, identifying and removing roadblocks, and simplifying processes. In addition, we are starting to work on more flexible training options for you. We are creating a Learning Management System where you can have on demand self-help videos for our applications available when you need them.
  • Product Management:
    • We want your feedback and have added simple ways for our clients to provide it to our team. Have you noticed the Feedback Menu item in the PM and EMR?  This allows you to easily provide your feedback/requests from right within the product. This allows us to stay connected to what you want to see in the product
    • We are focusing on adding solutions to help practices simplify how they engage with patients, such as two way- texting for simple communications and digital patient intake allowing patients to complete customized pre-visit paperwork from the convenience of their phone -with importable data so the staff can simplify their workload too.
    • One of the biggest overhauls within our software recently to simplify workflows has been the introduction of the Single View Encounter (SVE). The SVE has allowed for a much simpler and more efficient way for providers to document a patient visit with less clicks. This simple one-page encounter allows a comprehensive view from intake and medical categories through the last step of your encounter with the simplicity of a one screen view. It is fully customizable! You choose your own workflow, and your existing Cliniguides and text templates are fully compatible with this new encounter. If your practice has not yet adopted this documentation style-you’re missing out on modernizing how you document a patient visit.

Overall, there are a lot of great things happening at MicroMD as we work to be the all-in-one healthcare information technology platform connecting your independent practice to the complete patient journey.

Stay tuned for future updates as we continue to evolve and align what we do to who we are.

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